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Bono’s African Bonanza
Most of you know. Bono’s latest save-Africa campaign involves less music, concert-going, and (RED).
Instead, the music legend decided to take on a media empire by becoming guest-editor of Vanity Fair and dedicating its July issue to Africa. Its 20 covers are being circulated now.
The good and the bad, the ugly and the beautiful of Africa is on display people! Africa, Africa, Read all about It!
Whether this is good for Africa or better for Vanity Fair’s bottom line, time may tell…
But you tell me…
(longer video)
Posted at 9:53 AM, Jun 07, 2007 in Media Analysis | Permalink | View Comments
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Comments
somehow all i can think is that at least he didn't put a white celebrity in blackface on the cover, as was the case with kate moss on the cover of the uk independent's africa issue last year. whether it was bono or giorgio armani who guest edited that one i don't recall, but when it comes to the commodification of "africa" these days, who in their world isn't involved?
Posted by: nsekuye | June 7, 2007 11:33 AM